Moving at the Speed of Business
Moving at the Speed of Business
The most effective organizations don’t just plan. They execute. They experiment, learn, adjust, and act quickly when the moment is right. That’s what it means to move at the speed of business.
This doesn’t mean being reactive or impulsive. It means building clarity, trust, and operational readiness so you’re always prepared to move when it matters most. That mindset is critical for businesses today, and it’s just as essential for Chambers of Commerce.
A Legacy of Momentum
Many Chambers across Canada were led by pioneers. They helped build the economic and civic foundations of many of the communities we call home. Chambers formed early governments, brought together local leaders, and attracted investment. They didn’t just support the business community. They often built the roads that led to it. Literally.
In Halifax, the Chamber led efforts to expand rail connections, build grain elevators, and secure year‑round mail and freight routes, establishing the city as a key Atlantic gateway. In British Columbia, the Greater Vancouver board of trade supported critical infrastructure initiatives such as improving shipping lanes and advocating for a city airport; those efforts directly shaped the region’s modern trade landscape. Here in Alberta, the Red Deer District Chamber played a strategic role in challenging the Canadian Wheat Board’s monopoly, helping pave the way for a freer, more flexible grain market for farmers.
The Reality of Business Today
Modern business moves fast.
Companies make decisions quickly, respond to customer needs in real time, and expect their partners (including the Chamber) to keep up. Being a Chamber member used to be a default. Now, it’s a choice. And like any choice, it comes with expectations.
Members want to see benefits. They want to feel connected. And they want to know their membership is doing something for their business, their industry, or their community. Increasingly, it’s not just a competition for membership dollars. It’s a competition for attention, engagement, and energy.
That engagement builds community. Community builds influence. And influence is what earns a Chamber its voice at the table when advocating for business.
It’s a powerful cycle, but only if you’re moving.
What Holds Businesses and Organizations Back?
Many businesses and organizations (including Chambers) struggle to match the pace that modern business demands. It’s rarely due to a lack of effort or vision. More often, the barriers are structural:
- Unclear roles and responsibilities between teams or leadership groups
- Legacy processes that no longer support current needs
- Decision-making bottlenecks or a culture of “this is how we’ve always done it”.
Momentum can be rebuilt. It starts with a willingness to examine what’s slowing you down and the courage to create conditions that let your team move forward with clarity and purpose.
What It Looks Like to Move at the Speed of Business
Moving faster doesn’t mean sacrificing quality. It means increasing clarity and reducing the drag that slows things down. It means aligning structure, strategy, and execution so that the organization can act when the time is right.
That looks like:
- Defined roles and clear accountability across the board and staff
- Operations designed to support action, not hinder it
- Programs and services that meet real-time member needs
- The ability to test, learn, and improve over time
- A culture that prioritizes progress over perfection
Leading by Example
Chambers exist to support and strengthen businesses. That means we must be as committed to performance, clarity, and momentum as the members we represent. The best intentions in the world don’t matter if you can’t execute.
To be a true catalyst for business growth and community leadership, a Chamber must hold itself to the same standard it expects from others. That standard isn’t perfection. It’s movement.
We’re not just here to watch the pace of business. We’re here to keep up with it.